Page 56 - Annual Report 2013 - RECOPE - ENG

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56
Annual Report 2013 www.recope.com
The young mothers received a food basket, a present
for Children’s Day, and they were offered breakfast, lunch,
cake, piñata, and they were able to enjoy the facilities in the
Recreational Center.
Donation of asphalt to municipalities
Through the asphalt donations program, RECOPE
contributes to thedevelopment of better roads, providingsupport
to the municipalities, who are responsible for the development
and maintenance of the rural roads network nationwide.
During the year 2013, the delivery of 731,100 liters
of asphalt material has been authorized, to the city councils of
the central canton of Alajuela, Grecia, San Mateo and Orotina,
Esparza, Desamparados, and Perez Zeledón, in an amount
totaling ¢208,994,125.
This project is performed by RECOPE under the terms
contained in article 67 of the Municipal Code, supporting the
growth of these communities through the donation of asphalt
and asphalt emulsion to the municipalities that need it. The
material donated has been used for reconditioning of community
roads, fixing potholes and laying asphalt on roads, as well as for
the construction of new road projects in the rural network in the
country.
Customer service
In February, a pilot plan beganwith a new technological
tool called PetroWeb, in the CoopeHeredia service station,
working jointly with the IT Department.
For our client, this means significant savings in time
and money, as well as more control and security in planning and
execution of fuel purchases.
The main advantage is found in the functionality of the
system for funds in the bank accounts under the SINPE system.
Before, this was done through connectivity and presented
several problems, including duplication of
deposits. Now, this no longer happens, as work
is done through SINPE with Banco Central de
Costa Rica, which operates digitally, increases
security and support, both for the client as well
as for RECOPE.
Web portal
In response to an increasing need for
digitalization, in 2013 RECOPE assumed the
challenge of converting the static “brochure
type” site into a modern, more accessible and
intuitive web portal, oriented towards new
services, dynamic applications, improving
quality for interaction, content and digital
media, which has allowed users to register their
accounts, make online queries for bids, fuel
prices, sales statistics, amongother information.
This portal has access mechanisms
that promote bidirectional communication
among the company, clients, suppliers and the
general public. These interaction mechanisms
include the incorporation of new forms, an
online chat, news blog, communication areas
through social networks, such as Facebook,
Twitter, Google+ and other media, like YouTube
and Instagram.
The portal is based on a free software
platform, it is user friendly and provides
autonomy to publishers in different areas of
the company to update content. Also, the
portal makes surfing the site easier, increasing
usability, flexibility for the user to experience
the site and it is not affected by access through
portable devices, improving visibility in search
engines, complying with the Web Accessibility
Initiative accessibility requirements from the
World Wide Web Consortium, priority 1, all